Digital Marketing Agency Blog and Tips

Integrated Marketing Tips
on 21 Dec 2020

What is SEM and How It Could Help Your Business? 📈

Do you know that there are an estimated 5.8 billion searches every day on Google, the widely used search engine? With that amount of searches, more and more people are going digital to grow their businesses. Therefore, any business needs to learn what SEM is and its importance for your business. What is […]

SEO & SEM Tips
on 02 Dec 2020

Definitive Guide to SEO Optimisations for Your Website 🔎

Search engine optimisation (SEO) is an essential practice in helping a website’s visibility and traffic. Building and maintaining a fully optimised website can bring positive results for the user experience of a site’s visitors and its performance in organic search results. Through this guide, you can learn how to optimise your website through SEO […]

Social Media Tips
on 27 Nov 2020

Instagram Rolls Out Keyword Search, Optimize Your Page Now ☑️

Ten years since its inception, the long-awaited ability to perform keyword searches has finally arrived on Instagram. Prior to this, users have only been able to find content through hashtags or usernames, limiting search on the platform. However, as part of Instagram’s recent update, the company has announced that users will now be able […]

SEO & SEM Tips
on 23 Nov 2020

What is SEO (Search Engine Optimization) in Marketing? 📈

SEO stands for Search Engine Optimization. It is an essential practice in how a page could show up as relevant results for your queries in a search engine. Since there are an estimated 70.000 searches every second on the search engines, such as Google, optimising your website will be beneficial for your brand’s marketing […]

Digital Marketing Tips
on 15 May 2020

Top 5 Customer Loyalty & Rewards Programs in Singapore (2022) ✅

Customer loyalty in 2022 is no longer just about membership cards and offering points for future redemptions. As part of a far larger brand strategy to appeal to consumers, loyalty marketing has progressed from the transactional “spend-and-earn-loyalty-points” model to one that ultimately helps brands understand how to serve their consumers better. If you’ve read […]

Integrated Marketing Tips
on 10 May 2020

Your Cheat Sheet to Integrated Marketing (& Why You Should Be Doing It Too) 📈

Imagine that you would like to order a cake delivery to celebrate Mother’s Day. You turn to Google to find reviews of the best bakeries still operating during this season and visit each company’s website to learn more about their cake selection and prices. While surfing the website, you also browse through your […]

Digital Marketing Tips
on 27 Apr 2020

8 Awesome Free Digital Marketing Online Courses To Improve Your CV – Certification Included 👨‍🎓

As the circuit breaker officially extends for another month, one common question many of us may have is this: What can I do during this time? If you’re a student or professional who already exhausted all entertainment options on Netflix and social media, perhaps it’s time to add several skills to the block. […]

Digital Marketing Tips
on 23 Apr 2020

All About Loyalty Program Marketing for Business 📧

Many people associate the quality of loyalty with their families, close friends, even their dogs. Loyalty plays a part in most of our daily activities. The brand of toothpaste most of us use each morning probably is one we have used for years, as maybe our coffee, soap and cleaning solutions. We generally order from […]

Digital Marketing Tips
on 18 Apr 2020

10 Free Platforms to Promote F&B Business 🍴

2020 – the year of takeaway and food deliveries. And it’s continuing in 2022. With the imposed circuit breaker mandating us to stay home beyond essential tasks and restricting the option to eat out, food and beverage (F&B) stalls that traditionally rely on walk-in traffic now face the new challenge of reaching out to […]

Tips
on 14 Apr 2020

How to Stay Sane and Productive While Working From Home 💪

Several clusters of COVID-19 infections have emerged again back in between April to May 2021 in Singapore. Given that reason, the government announced further restrictions under Phase 2 to minimise risks of community transmission. Worry not, you can find tips on how to stay productive and sane while working from home during this measure that […]

Tips
on 09 Apr 2020

10 Online Productivity Tools for This Work From Home Season 💻

With social distancing being the new rule of the day and companies implementing work from home measures in line with the latest Phase 2 restrictions, many of us are reaching to find solutions for working remotely. Fortunately, there are many online tools to help us get organised, productive, and connected in today’s digital age. […]

Tips
on 31 Mar 2020

5 Free Social Media Courses to Boost Your Marketing Game 👍

Since the inception of Facebook back in 2004, social media platforms have taken our world by storm. Be it catching up with friends through Facebook and Instagram, passing the time on YouTube, or networking through LinkedIn, most of us would have used social media one way or another in our daily lives. In fact, […]

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